An identity reflecting and championing the depth and rigour of research and insights through visual metaphors.
Providence Property Group
Providence stands out in the investment advisory category for the depth and rigour of its research and insights. The business required an identity to convey this positioning.
Incorporating the brand’s positioning of attention to detail into the design concept, the logo is based on symbols of architectural detailing. This metaphor continues throughout the identity with commissioned photography that highlights the uniqueness of architectural features.
